Product Manager / Director, User Growth
OKX is a leading global cryptocurrency exchange offering a wide range of trading services, including spot and derivatives trading, as well as Web3 solutions.
Maintainer signals as of 9/24/2026
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About OKX
OKX is a global cryptocurrency exchange known for its trading services and financial products. The platform offers a wide range of features, including spot and derivatives trading, staking services, and a user-friendly interface suitable for both beginners and experienced traders.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
Shape product direction and drive cross-functional collaboration to accelerate user growth. Develop consumer-facing growth campaigns and task products, enhance B2B platform and analytics functionality, define channel strategies, analyze performance, prioritize product capabilities, and build operational best practices.
Requirements
- 3+ years of experience with growth activities, mega sale, personal task, loyalty system, and platform products.
- Understanding of data analysis, user research, and campaign performance metrics.
- Exceptional communication and collaboration skills.
- Ability to influence stakeholders and lead cross-functional projects.
- Experience delivering large-scale projects and navigating cross-team dependencies.
- Current right to work in Hong Kong without visa sponsorship is prioritized.
Responsibilities
- Develop consumer growth campaigns and task products to boost engagement and retention.
- Enhance B2B platform and data analytics functionalities.
- Define and execute SEO, ASO, referral, affiliate, and paid channel strategies.
- Collaborate with channel owners to align platform capabilities with growth levers.
- Identify high-potential channel opportunities and build scalable product features.
- Evaluate campaign and task performance metrics for actionable insights.
- Prioritize product capabilities aligned with global growth strategies.
- Build operational best practices for growth activity adoption and efficacy.
- Collaborate with Paid Ads, Content, Affiliate, Referral, Trading, and Listing teams.
- Monitor market trends and emerging technologies.
Benefits
- Competitive total compensation package
- L&D programs and education subsidy
- Team building programs and company events
- Wellness and meal allowances
- Comprehensive healthcare schemes for employees and dependants