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Principal Product Designer

Block, Inc. logo
Block, Inc.

Block, Inc. is a technology company building tools for economic empowerment, operating a portfolio of financial brands including Square, Cash App, Afterpay, TIDAL, Bitkey, and Proto. It serves sellers, consumers, artists, and bitcoin users through payments, banking, buy-now-pay-later, music streaming, and bitcoin self-custody and mining products.

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About Block, Inc.

Block, Inc. builds technology aimed at increasing access to the global economy. Its brands each unlock different aspects of the economy: Square makes commerce and financial services accessible to sellers; Cash App is an easy way to spend, send, and store money; Afterpay (Clearpay in the UK) helps customers manage spending over time; TIDAL is a music platform empowering artists as entrepreneurs; Bitkey is a self-custody bitcoin wallet; and Proto builds open, accessible bitcoin mining hardware and services. Block has been a long-time advocate for bitcoin, integrating bitcoin buying/selling and Lightning Network payments into Cash App and Square, funding open-source bitcoin infrastructure through Spiral (including the Lightning Development Kit), and engaging in bitcoin policy advocacy through groups like COPA, the Digital Energy Council, the Crypto Council for Innovation, and the Texas Blockchain Council. The company also runs a significant open source program (contributing to projects like Goose, an on-machine AI developer agent, OkHttp, Retrofit, gRPC, Envoy, and MySQL) and an AI research effort, including co-founding the Agentic AI Foundation with Anthropic and OpenAI. Block serves individual consumers, small and medium-sized businesses/merchants, artists, and developers.

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Skills

About the Role

As a Principal Product Designer you will drive the long term product vision and design strategy across TIDAL's key product areas. You will lead complex design initiatives end to end from early exploration through shipped experiences. You will partner with Product Engineering and ML AI leadership to shape roadmaps and influence business strategy. You will set the bar for design excellence by defining systems, standards, and quality benchmarks at scale. You will pioneer AI driven design approaches that expand team capabilities and accelerate velocity. You will mentor designers through feedback critique and knowledge sharing. You will identify new opportunities for the business and act on them.

Requirements

  • 8+ years of Product Design experience with a portfolio demonstrating high craft and systems thinking
  • Graphic design skills and ability to build cohesive brand and product experiences
  • Experience developing long term product vision that informs roadmaps across a brand or multiple products
  • Experience shipping impactful autonomous work from multi year visions to iterative releases
  • Expertise defining design systems and standards that promote cohesive experiences at scale
  • Fluency with AI and new technologies
  • A passion for music artists and the creative economy
  • Comfort operating on a small fast moving team

Responsibilities

  • Define and drive long term product vision and design strategy across TIDAL key product areas
  • Lead complex design initiatives end to end from early exploration through shipped experiences
  • Partner with Product Engineering and ML AI leadership to shape roadmaps and influence business strategy
  • Set the bar for design excellence by defining systems standards and quality benchmarks at scale
  • Pioneer AI driven design approaches that expand team capabilities and accelerate velocity
  • Mentor designers through feedback critique and knowledge sharing
  • Identify new opportunities for the business and act on them

Benefits

  • Remote work
  • Medical insurance
  • Flexible time off
  • Retirement savings plans
  • Modern family planning