PR and Brand Marketing Specialist

Skills

About the Role

You will develop and execute brand strategy, renew the brand identity and guidelines, and plan integrated marketing campaigns. You will build relationships with domestic and international media, lead English-language PR, support executive communications, monitor media and issues, manage key messages, and create branded content for owned channels.

Requirements

• Have 5 or more years of practical marketing and PR experience.
• Demonstrate native-level business English, including English press-release writing, global media communication, and interview response.
• Have experience leading brand identity re-establishment based on personal branding experience and philosophy.
• Have experience executing end-to-end initiatives and delivering results in a fast-growing startup.
• Submit a portfolio containing branding or brand identity projects and PR campaign examples, including your role and results.

Responsibilities

• Develop and execute brand marketing strategy.
• Visualize and promote financial expertise and security as global brand value.
• Renew the brand identity, brand story, and brand guidelines.
• Plan and execute integrated marketing communications campaigns.
• Build and manage relationships with domestic and international media and journalists.
• Plan business messages and press releases for global markets and lead English-language PR.
• Support C-level speaking engagements, interviews, and external leadership branding.
• Optimize search engines and digital channels to manage brand credibility.
• Monitor media and manage key messages during external issues.
• Plan owned-media messaging and create branded content.

Benefits

• Annual performance bonus based on company revenue.
• Stock options for strong growth and high performance.
• Flexible working hours by team.
• Lunch and dinner meal allowance.
• Unlimited snacks and coffee.
• Personal profile photography cost support.
• Birthday and holiday gifts.
• Cross-office work support at the Tokyo headquarters.
• Workshops and internal networking programs.
• Worker vacation support program.
• Annual comprehensive health checkup and personalized supplements.
• Employee investment association.
• Annual education expense support of up to KRW 1,000,000.
• High-specification MacBook.
• AI work tools, including ChatGPT, Gemini, NotebookLM, Claude Code, and Cursor.

Hiring Process

Document screening > first interview > second interview > third interview > offer; a reference check may occur before the final offer.