Head of Product Marketing Core
GoMining helps users mine Bitcoin by providing digital miners backed by real mining hardware in data centers without requiring physical equipment setup.
Maintainer signals as of 8/14/2026
Funding history
Investors
About GoMining
GoMining helps crypto users mine Bitcoin by providing digital miners that represent real computational power in physical data centers. Users can purchase digital miners as NFTs, earn daily Bitcoin rewards, and manage assets through the platform. GoMining makes Bitcoin mining accessible without requiring technical expertise, hardware purchases, or maintenance costs.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
You will own the global marketing strategy and commercial growth of core mining products. You will define positioning, lead go-to-market planning and launches, optimize acquisition and retention performance, guide customer segmentation and research, lead the marketing organization, and align cross-functional teams around growth objectives.
Requirements
- 8+ years of experience in Marketing, Growth, Product Marketing, or Go-to-Market roles
- 3+ years leading marketing teams in a high-growth technology company
- Experience building and executing global marketing strategies
- Understanding of funnel economics, CAC, LTV, pricing, retention, and revenue growth
- Experience leading product launches and integrated marketing campaigns
- Experience managing cross-functional marketing organizations
- Strong analytical skills and data-driven decision-making
- Experience working with Product, Finance, and executive leadership
- Experience in fintech, crypto, Web3, or digital financial products
- Experience scaling global B2C products with millions of users
- Experience with marketplaces, loyalty programs, subscription products, or investment platforms
- Experience launching products across multiple international markets
Responsibilities
- Define and execute the global marketing strategy
- Develop positioning, messaging, and value propositions
- Build annual and quarterly marketing plans
- Prioritize markets, customer segments, and growth opportunities
- Own go-to-market strategy for launches, features, pricing updates, and strategic initiatives
- Coordinate launch execution across cross-functional teams
- Optimize CAC, LTV, conversion, retention, and revenue performance
- Define KPIs and measure marketing effectiveness
- Lead and develop the marketing organization
- Align marketing functions around shared business goals
- Build scalable marketing processes and execution frameworks
- Mentor marketing leaders
- Own customer segmentation, market research, and competitive positioning
- Identify growth opportunities across regions and customer segments
Benefits
- Courses, conferences, and English learning with up to 100% coverage
- Remote or hybrid work with flexible hours
- Up to 20 vacation days, 8 company holidays, and 5 personal days per year
- Structured performance reviews
- Team awards
- Retreats in international locations