Growth Product Manager, Listing Campaign

Skills

About the Role

You will drive the end-to-end delivery of product features that power growth across the platform's trading and asset businesses, including spot, perpetuals, and TradFi. You will run marketing and token-listing campaigns end-to-end, manage new-token staking and related campaigns, and make sure they integrate smoothly with the underlying product features. You will use campaigns and incentives to grow trading volume and assets, design and rapidly iterate growth mechanics with clear hypotheses, validate them against real data, and tailor the approach to each asset category's users and mechanics. You will build and maintain channel attribution, break down trading volume by channel, campaign, and incentive, and analyze channel ROI and user segmentation to find the highest-leverage opportunities. You will monitor real-time user engagement and conversion data during launches and campaigns, respond quickly to anomalies and risk-control alerts, and produce regular retrospective reports.

Requirements

• 3+ years in product management, growth, or campaign operations, ideally with trading or fintech products
• Strong data analysis skills with the ability to reach conclusions independently and turn them into decisions
• Solid understanding of trading products such as spot, derivatives, and TradFi and their users
• Comfortable driving execution across functions and keeping many moving parts on track
• Fast and decisive under ambiguity, with clear communication skills to turn complex data into actionable recommendations for leadership

Responsibilities

• Drive product feature delivery from requirement grooming through UI/UX review, development and QA tracking, and launch acceptance
• Set up, configure, and manage end-to-end marketing campaigns including token-listing campaigns and new-token staking
• Use campaigns and incentives to grow trading volume across spot, perpetuals, and TradFi
• Design and iterate growth mechanics with clear hypotheses, validate them against real data, and tailor them to each asset category
• Build and maintain channel attribution, break down trading volume by channel, campaign, and incentive, and analyze channel ROI and user segmentation
• Monitor real-time user engagement and conversion data during launches and campaigns, respond to anomalies and risk-control alerts, and produce regular retrospective reports

Benefits

• Wellness and meal allowances
• Comprehensive healthcare schemes for employees and dependants
• Various team building programs and company events