Growth Marketing - Consumer App Channels

5 hours agoLead US, Europe Remote Full Time Growth Jobs by Valor Capital Group

Skills

Acquisition Analytics Attribution Cac Campaigns Consumer Marketing Copywriting Distribution Experimentation Growth Marketing Integrated Marketing Ltv Partnerships Retention Roas

Candidate Availability

Remote · Europe · Preferred Remote · US - East · Preferred Remote · Europe · Required Remote · United States · Required

Required and preferred rules are kept separate and reflect the wording in the original posting.

About the Role

You own the strategy and execution of growth campaigns that acquire users for a consumer audio app. You build partnerships, launch integrated marketing campaigns and new distribution channels, develop partnership playbooks, create campaign messaging, and measure performance across the full funnel.

Requirements

5+ years of experience in growth marketing, partnerships, consumer marketing, or integrated marketing
Experience launching and scaling partnership marketing programs
Strong understanding of attribution, experimentation, ROAS, incrementality, and performance analytics
Excellent copywriting skills
Strong creative judgment
Outstanding project management skills

Responsibilities

Build and scale strategic consumer partnerships
Develop integrated marketing campaigns across partnerships, paid media, email, social, OOH, PR, and product surfaces
Expand telecom and loyalty partnerships
Identify and launch new distribution channels
Create bundled value propositions
Manage co-marketing campaigns from creative development through analysis
Write campaign messaging, design copy, landing pages, and emails or push notifications
Partner with Design to produce creative assets
Measure and optimize campaign performance across attribution, incrementality, CAC, LTV, retention, and ROAS

Benefits

Remote work
Annual professional development stipend
Annual social travel stipend
Annual company offsite
Monthly co-working stipend