Growth Digital Marketing Consumer
AI research and deployment company building and deploying frontier AI products, including ChatGPT, Codex, and its API platform.
Projects
About OpenAI
OpenAI’s mission is to ensure artificial general intelligence benefits all of humanity. It consists of the nonprofit OpenAI Foundation and OpenAI Group, a public benefit corporation governed by the Foundation.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
You will own global consumer paid-channel strategy across search, social, programmatic, affiliate, and emerging channels. You will manage international investment, optimize acquisition through monetization, develop audience and creative strategies, run experiments, partner on product journeys, and build AI-enabled marketing workflows.
Requirements
- 8+ years of consumer growth, acquisition, or performance marketing experience
- 6+ years leading paid marketing across search, social, programmatic, and affiliate channels
- Experience scaling consumer paid programs
- International consumer marketing experience
- Knowledge of consumer behavior, segmentation, creative strategy, localization, and product experience
- Measurement skills in experimentation, incrementality, attribution, cohort quality, retention, monetization, and LTV/CAC
- Experience partnering with product, engineering, data science, lifecycle, brand, creative, finance, and regional teams
Responsibilities
- Own global consumer paid-channel strategy across search, social, programmatic, affiliate, and other channels
- Plan, forecast, pace budgets, develop audiences, and manage performance
- Manage international investment across markets
- Optimize acquisition, activation, engagement, retention, and monetization
- Develop audience, use-case, offer, and creative strategies
- Partner with regional marketing and localization teams on market prioritization and campaigns
- Drive experimentation and incrementality measurement
- Partner with product, engineering, data science, lifecycle, brand, and creative teams
- Build AI-enabled creative, targeting, reporting, and optimization workflows
Benefits
- Medical, dental, and vision insurance
- Health Savings Account employer contributions
- Health FSA, Dependent Care FSA, and commuter pre-tax accounts
- 401(k) retirement plan with employer match
- Paid parental, medical, and caregiver leave
- Flexible PTO or up to 15 days annually depending on employee classification
- Paid company holidays, office closures, and sick or safe time
- Mental health and wellness support
- Employer-paid basic life and disability coverage
- Annual learning and development stipend
- Daily office meals and eligible meal delivery credits
- Relocation support for eligible employees
- Charitable donation matching and wellness stipends may be provided
