Director, Website Marketing
NinjaTrader is a futures trading provider offering integrated desktop, web, and mobile trading platforms alongside futures brokerage services. It serves new and experienced active futures traders with market access, charting, simulation, education, and support.
Funding history
Investors
Projects
About NinjaTrader
NinjaTrader provides futures brokerage and proprietary trading-platform services for retail and professional traders. Its offering includes access to global futures markets, trading and charting tools, market data, simulated trading, risk-management features, developer customization through a C# framework, education, and customer support. NinjaTrader Clearing, LLC provides brokerage services as a CFTC-registered futures commission merchant and NFA member.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
Define and own NinjaTrader's web presence as a core growth engine, directing website strategy, acquisition, engagement, conversion, scalable systems, content, site health, performance reporting, and international expansion across EU markets.
Requirements
- 8+ years of experience in SEO, website marketing, or digital strategy
- Track record of owning end-to-end website strategy and execution
- Proven ability to drive organic growth, conversion rate optimization, and funnel performance
- Experience translating strategy into roadmaps and leading complex cross-functional initiatives
- Deep expertise in technical SEO, site architecture, content strategy, international SEO, AEO, and GEO
- Hands-on experience with CMS, GA4, Google Search Console, Semrush, Ahrefs, and Screaming Frog
- Strong product and program management orientation
Responsibilities
- Define and own the vision, strategy, and execution of NinjaTrader.com and all sub-brand sites
- Partner with internal teams and external partners to manage and advance SEO and AEO across business units
- Own CRO strategy and champion a culture of experimentation across the website
- Lead and develop a high-performing website team spanning technical web development, CRO, and content
- Monitor site health, Core Web Vitals, performance, crawlability, and indexability
- Synthesize organic, CRO, and site health metrics into strategic and executive-ready insights
- Support international expansion across 10+ EU markets
Benefits
- 401K plan with company match up to 3.5% of employee contributions
- 23 days of annual PTO plus seven paid holidays
- 20 additional flex remote days annually
- Company-wide office-optional weeks tied to major holidays
- Paid parental bonding leave
- Health, vision, and dental coverage
- Life and disability insurance covered 100% by NinjaTrader