Creative Strategist
Sintra is an active AI business-automation platform offering specialized AI employees, Brain AI, workflow automation, and integrations for small businesses and teams.
Funding history
Projects
About Sintra
Sintra provides an AI-powered business automation platform with specialized helpers for social media, customer support, SEO, sales, marketing, recruiting, data analysis, email, e-commerce, personal productivity, and business strategy. Its Brain AI knowledge hub stores business context and connects helpers to third-party tools.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
Own Sintra's creative process across paid channels, combining creative strategy, consumer psychology, and performance marketing to deliver measurable results.
Requirements
- 3–5+ years in creative strategy, performance marketing, or paid social.
- Proven performance through creative direction across Meta, TikTok, or Google.
- Strong analytical understanding of CTR, CVR, CPA, and ROAS.
- Experience briefing and collaborating with creative contributors.
- Strong hands-on copywriting skills for hooks, scripts, and ad copy.
- Deep understanding of hooks, emotions, storytelling, and platform-native formats.
- Highly organized with the ability to structure creative processes.
- Bonus: experience building creative systems or managing a creative team.
Responsibilities
- Organize and manage the creative process from ideation to final delivery.
- Brief copywriters, video editors, designers, and UGC creators.
- Approve final creatives and deliver assets to the ad buying team with testing angles.
- Run structured creative testing frameworks.
- Analyze CTR, CVR, CPA, and ROAS to guide creative decisions.
- Ensure messaging and creatives meet performance and brand-alignment standards.
- Lead a creative team as operations expand.
Benefits
- Equity package
- Flexible working model
- Private health insurance
- Workout sessions with a personal trainer
- Daily office-provided lunch
