Corporate Brand Marketing Manager
Ripple provides crypto and blockchain solutions for enterprises, enabling global financial entities to move, manage, and tokenize value. They focus on improving existing financial systems through partnerships and regulatory compliance, with products used in over 50 countries.
About Ripple
Ripple is an enterprise blockchain and crypto solutions company that aims to enable the world to move value as seamlessly as information moves today. Their mission is to build breakthrough crypto solutions for a world without economic borders. Using blockchain technology, Ripple facilitates global financial institutions, businesses, governments, and developers to move, manage, and tokenize value, thereby unlocking greater economic opportunity. The company works within existing financial systems to improve them, partnering with customers to streamline infrastructure and collaborating with regulators to ensure solutions are secure and compliant. Ripple's products are in commercial use by hundreds of customers across more than 50 countries, helping them expand into new markets, access liquidity solutions, and generate crypto-enabled revenue streams. They also support developers by providing tools for building on the XRP Ledger, a fast and sustainable public blockchain. Ripple’s payments, custody and stablecoin solutions empower financial institutions to integrate blockchain and digital assets into their business in a simple, secure, compliant way—all in one place. From instant payments to asset tokenization, blockchain and crypto are happening right now, across the world. It’s happening to suppliers, to retailers, to exchanges, to currencies, to sectors, to industries, to markets, and to global businesses. And it’s happening with Ripple.
Skills
About the Role
You'll join the Corporate Brand team to help tell the XRP story globally. You'll lead various marketing initiatives aimed at building awareness for XRP, working closely with both internal and external stakeholders throughout the process. You'll develop strategic marketing plans, partner with teams across the company to support product and sales goals, analyze campaign performance, and collaborate with external agencies and internal marketing and design partners to ensure campaigns drive value throughout the funnel.
Requirements
- Proven experience in corporate brand marketing, either in house or at a creative or media agency
- Bachelor's degree in Marketing or a related field, or equivalent experience
- Strong analytical and project management skills
- Outstanding communication and collaboration abilities
- Ability to thrive in a fast-paced, ambitious environment
Responsibilities
- Develop and successfully implement strategic marketing plans to build brand awareness
- Collaborate with partners from different departments to ensure campaigns support product and sales goals
- Analyze campaign reports and determine opportunities for improvement and efficiency
- Be a great partner and work collaboratively with external agencies
- Work closely with partners across marketing and design to ensure campaigns are driving value down the funnel
Benefits
- Professional development budget
- In-office flexibility to decide which 10+ days a month to come in
- Bi-weekly all-company meeting with Leadership Team
- Team offsites, team bonding activities, and happy hours
- Competitive bonuses and equity
- Competitive benefits covering physical and mental healthcare, retirement, family forming, and family support
- Employee giving match
- Mobile phone stipend
- R&R days
- Generous wellness reimbursement and weekly onsite & virtual programming
- Generous vacation policy
- Industry-leading parental leave policies and family planning benefits
- Catered lunches, fully-stocked kitchens with premium snacks/beverages