Ripple helps financial institutions transform global payments by providing blockchain-powered infrastructure for cross-border payments, digital asset custody, and stablecoin solutions. With it, users can enable instant settlements, reduce costs, and access new markets. The company was originally founded as OpenCoin in 2012 and rebranded to Ripple in 2015.

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Skills

Agency Management Analysis Brand Marketing Campaign Management Collaboration Communication Content Marketing Demand Generation Marketing Strategy Project Management

Candidate Availability

Hybrid · Chicago · Required

Required and preferred rules are kept separate and reflect the wording in the original posting.

About the Role

Join Ripple's Corporate Brand team to lead marketing initiatives that build awareness for XRP. Develop strategic marketing plans, collaborate with internal and external stakeholders, support product and sales goals, analyze campaign performance, and work with marketing, design, and agency partners to drive value throughout the funnel.

Requirements

Proven experience in corporate brand marketing, either in-house or at a creative or media agency
Bachelor's degree in Marketing or a related field, or equivalent experience
Strong analytical and project management skills
Outstanding communication and collaboration abilities
Ability to thrive in a fast-paced, ambitious environment

Responsibilities

Develop and successfully implement strategic marketing plans to build brand awareness
Collaborate with partners from different departments to ensure campaigns support product and sales goals
Analyze campaign reports and determine opportunities for improvement and efficiency
Work collaboratively with external agencies
Work closely with marketing and design partners to ensure campaigns drive value down the funnel

Benefits

Professional development budget
In-office flexibility to decide which 10+ days a month to come in
Bi-weekly all-company meeting with the Leadership Team
Team offsites, team bonding activities, and happy hours
Competitive bonuses and equity
Benefits covering physical and mental healthcare, retirement, family forming, and family support
Employee giving match
Mobile phone stipend
R&R days
Wellness reimbursement and weekly onsite and virtual programming
Generous vacation policy
Parental leave and family planning benefits
Catered lunches and fully stocked kitchens