Social Media Lead
Bitpanda helps users invest in stocks, cryptocurrencies, metals, and ETFs through a regulated European platform with fractional investing from €1.
Funding history
Projects
About Bitpanda
Bitpanda helps European users invest in cryptocurrencies, stocks, ETFs, precious metals, and commodities through a regulated fintech platform. Users can trade fractional shares, access early-stage crypto projects, earn staking rewards, and spend investments via debit card. The platform combines diverse asset classes with European regulatory compliance and multi-asset support.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
You will set the strategy for X, Instagram and TikTok, own the brand voice on social and decide how the channel is run. You will lead the Social team and the interim agency toward an independent in-house setup, drive creative and organic growth, run editorial planning, and measure results while working with the Head of Community.
Requirements
- Built or was second in command on organic social for a European consumer fintech, crypto or consumer brand with a small team and measurable growth
- Strong creative judgment and experience developing social-native content within an established brand identity
- Experience managing an agency
- Hands-on ability to brief, edit, publish and respond
- Experience in a regulated or trust-sensitive category
Responsibilities
- Own and evolve the social strategy, channel priorities and growth targets across X, Instagram and TikTok
- Lead the Social team and interim agency toward an independent in-house setup
- Drive creative excellence and organic growth with engaging, culturally relevant content
- Own editorial planning and stakeholder prioritization
- Measure and optimize engagement, audience growth, registrations and funded accounts
- Work with the Head of Community on listening, escalation and community development
Benefits
- Hybrid working model with an additional 25 days per year to work from a city or country of choice
- Stock option plan participation
- Mental health coaching and counselling via OpenUP
- 3 additional days of paid time off in 2027 after 6 months
- Unlimited access to Udemy online courses
- Partner discounts, rewards and perks
- Up to 8 additional weeks of gender-neutral new parent leave
- Free onsite dining in Vienna, Bucharest, Barcelona and Berlin
- Tenure recognition and rewards
- Bitpanda-branded merchandise
- Company events