Senior Specialist, Copywriting
Bitpanda helps users invest in stocks, cryptocurrencies, metals, and ETFs through a regulated European platform with fractional investing from €1.
Projects
About Bitpanda
Bitpanda helps European users invest in cryptocurrencies, stocks, ETFs, precious metals, and commodities through a regulated fintech platform. Users can trade fractional shares, access early-stage crypto projects, earn staking rewards, and spend investments via debit card. The platform combines diverse asset classes with European regulatory compliance and multi-asset support.
Skills
About the Role
You'll be at the heart of how Bitpanda tells its story. You'll craft compelling, high-impact messaging for go-to-market campaigns, major product launches, and investor communications and incentive campaigns. You'll translate complex regulatory and financial information into clear, human, and actionable language, helping customers feel informed, empowered, and confident.
Requirements
- Native-level German with excellent English
- Several years of professional copywriting experience (ideally within an agency-setting)
- Strong portfolio demonstrating campaign and digital marketing work
- Excellent storytelling and conceptual thinking skills
- Ability to write across multiple formats and audiences
- Experience in fintech, finance, or technology is advantageous
Responsibilities
- Write compelling copy for integrated marketing campaigns across multiple channels
- Develop messaging that reflects Bitpanda's brand voice and value proposition
- Collaborate closely with Creative, Brand, Product Marketing, CRM, and Performance Marketing teams
- Translate complex financial concepts into simple, engaging language
- Design global campaigns with a German-first approach for the respective audiences
- Lead creative ideation, campaign development and messaging across all touchpoints
- Ensure all copy meets legal and compliance requirements
Benefits
- Hybrid working model with an additional 25 days per year to work from a city or country of your choice
- Participation in stock option plan
- Access to confidential coaching, counselling, and mental health resources through OpenUP
- 3 additional days of paid time off after 6 months
- Unlimited access to Udemy's online course library
- Discounts, rewards, and perks from partners worldwide
- 8 weeks of gender-neutral new parent leave
- Free onsite dining for Pandas in Vienna, Bucharest, Barcelona, and Berlin
- Recognition and rewards for tenure at Bitpanda
- Access to exclusive Bitpanda-branded merchandise
- Company events and team gatherings
