Senior Product Manager, CoinDesk Media - Growth
CoinDesk is a media, events, indices, and data company serving the global crypto economy.
Funding history
Investors
About CoinDesk
CoinDesk operates a cryptocurrency newsroom covering markets, policy, technology, and digital assets. It also provides institutional digital-asset market data through CoinDesk Data and benchmark indices and reference rates through CoinDesk Indices.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
You'll drive audience and subscription growth across CoinDesk Media, owning the growth funnel end to end across web and the mobile app. You'll lead the launch and growth of the subscription product, own the mobile app as a growth channel, and run a high-tempo experimentation program using Amplitude. You'll also build and ship production code yourself with AI coding agents through pull-request review and CI, and partner closely with editorial, design, engineering, marketing and commercial teams.
Requirements
- 6+ years of product management experience on consumer, audience-facing digital products, including at least 3 years in a growth PM role or growth team
- Direct experience building and growing subscription or membership products
- Strong experimentation rigor: sample sizing, statistical significance, guardrail metrics, holdouts
- Fluency in Amplitude or a comparable product analytics tool
- Experience owning a consumer mobile app (iOS and/or Android), including app store releases, push notifications and mobile monetization
- Hands-on, demonstrated use of AI coding agents to build software or tools
- Comfortable working in a codebase: git, pull requests, running an app locally, discussing APIs and data models
- Strong cross-functional collaboration and communication skills
- Comfortable in a dynamic, distributed organization where priorities change frequently
Responsibilities
- Own the growth model and funnel metrics across web and mobile: acquisition, activation, engagement, retention and subscription conversion
- Lead the launch and growth of the subscription product, including paywall, metering, pricing, offers, checkout, onboarding, retention and win-back
- Own the CoinDesk mobile app (iOS and Android) as a growth channel, including roadmap, releases, app store presence, push notifications and in-app purchase
- Run a high-tempo experimentation program using Amplitude funnels, cohorts and retention curves
- Build growth loops across SEO, social distribution, newsletter and push re-engagement, and sharing and referral
- Build and ship production code with AI coding agents across web, mobile and CMS (Sanity) codebases
- Use AI to multiply output across research synthesis, specs, analysis and workflow automation, and raise the team's AI usage
- Collaborate across editorial, design, engineering, marketing and commercial, partnering on lifecycle journeys in HubSpot
Benefits
- Discretionary annual target bonus
- Equity