Senior Product Manager, CoinDesk Media - Growth
Bullish helps you trade cryptocurrencies securely through a regulated exchange that combines traditional order books with automated market making.
Funding history
About Bullish
Bullish helps institutional traders execute cryptocurrency transactions through a regulated Gibraltar-licensed platform. You can trade spot assets, access margin funding, and trade perpetual futures with cross-collateralized accounts. The exchange combines traditional central limit order books with automated market making to provide consistent liquidity and tight spreads across market conditions.
Skills
Candidate Availability
Required and preferred rules are kept separate and reflect the wording in the original posting.
About the Role
You'll own CoinDesk's growth funnel end to end across web and the mobile app, from discovery and activation to habit and paid subscription. You'll lead the launch and growth of the new subscription product, own the mobile app as a growth channel, run a high-tempo experimentation program using Amplitude, and build growth loops. You'll also write and ship production code with AI coding agents through pull-request review and CI, and partner with editorial, design, engineering, marketing and commercial teams.
Requirements
- 6+ years of product management experience on consumer, audience-facing digital products, including 3+ years in growth product management
- Direct experience building and growing subscription or membership products
- Strong experimentation rigor: sample sizing, statistical significance, guardrail metrics, holdouts
- Fluency in Amplitude or a comparable product analytics tool
- Experience owning a consumer mobile app, including app store releases, push notifications and mobile monetization
- Hands-on experience shipping software with AI coding agents
- Comfortable working in a codebase: git, pull requests, running an app locally, discussing APIs and data models
- Strong cross-functional collaboration and communication skills
- Comfortable in a dynamic, distributed organization
Responsibilities
- Own the growth model and funnel metrics across web and mobile: acquisition, activation, engagement, retention, and subscription conversion
- Lead the launch and growth of the subscription product, including paywall, pricing, offers, checkout, onboarding, retention and win-back
- Own the CoinDesk mobile app (iOS and Android) as a growth channel, including roadmap, releases, app store presence, push notifications and in-app purchase
- Run a high-tempo experimentation program using Amplitude funnels, cohorts and retention curves
- Build growth loops: SEO, social distribution, newsletter and push re-engagement, sharing and referral
- Build and ship production code with AI coding agents across web, mobile and CMS (Sanity) codebases
- Use AI to multiply output across research, specs, analysis and workflow automation
- Collaborate across editorial, design, engineering, marketing and commercial, partnering on HubSpot lifecycle journeys
Benefits
- Discretionary annual target bonus
- Equity