Investment Strategy Director
FanDuel is a premier US-based gaming destination, offering daily fantasy sports, sports betting, and online casino games. Founded in 2009 to innovate the fantasy sports industry, it has become a leading mobile sports betting operator, allowing users to bet on sports, play online games, and build fantasy teams across a wide array of professional sports leagues.
Funding
Projects
About FanDuel
FanDuel is the premier gaming destination and #1 Sportsbook in the United States. What started as a backyard brainstorm in Texas in 2009 has grown into a major force in the gaming industry. The company revolutionized fantasy sports by simplifying the season-long game into daily contests, allowing fans to compete and win daily. Today, with over 12 million registered users, FanDuel offers a wide range of products including sports betting on leagues like the NFL, NBA, MLB, and NHL; an online casino with blackjack, slots, and live dealer games; daily fantasy sports for various sports like football, baseball, and basketball; and horse racing betting for major events. Additionally, FanDuel provides content through FanDuel TV and insights via FanDuel Research, making every moment of the game more engaging for its users.
Skills
About the Role
You will lead one of the most important commercial levers in the FanDuel Sportsbook business by shaping how generosity investment is allocated and optimized across the customer lifecycle. You will partner primarily with Customer Marketing, Data Science, Finance, Go-to-market, and Analytics teams to ensure every dollar invested in customers drives long-term value for both the customer and the business. You will define investment philosophy, set capital allocation frameworks and guardrails, measure investment effectiveness, and identify opportunities to improve ROI and customer impact. You will also help evolve FanDuel toward more personalized, model-driven investment strategies, and you will build and lead a small, high-performing team of analysts focused on investment strategy, portfolio analytics, and measurement.
Requirements
- Bachelor's Degree required
- 8+ years of experience in strategy, analytics, commercial finance and/or customer marketing
- Strong commercial acumen with a deep understanding of business levers and performance drivers
- Strategic mindset with the ability to balance near-term execution and long-term impact
- Experience in online businesses, ecommerce, or regulated industries preferred
- Excellent verbal and written communication skills
- Knowledge of online gaming industry essential
- Strives to meet targets and deadlines
- Excellent organizational and planning skills
Responsibilities
- Define how FanDuel allocates generosity investment across the customer lifecycle
- Establish investment principles, capital allocation frameworks, and spend guardrails
- Build and maintain a clear portfolio view of where generosity dollars are going and what they are driving
- Partner closely with Finance on budgeting, forecasting, and re-forecasting processes
- Define the measurement hierarchy across different types of generosity and establish clear approaches to evaluating ROI and effectiveness
- Partner with Analytics and Data Science teams to improve visibility into investment performance and customer value creation
- Identify areas of over-, under-, and efficient investment and recommend portfolio reallocations over time
- Help shape the rollout and evolution of Loyalty, Model-Driven Generosity (MDG), and pricing times generosity strategies
- Influence commercial prioritization and investment trade-offs across Customer Marketing, GTM, VIP, Product, Finance, and Strategy teams
- Balance short-term commercial performance with long-term customer value and customer experience
- Build and lead a small, high-performing team of analysts focused on investment strategy, portfolio analytics, and measurement
- Help evolve FanDuel toward a more personalized, model-driven customer investment ecosystem
Benefits
- Health plans including fertility and family planning programs
- Mental health support
- Fitness benefits
- Generous paid time off (PTO & sick leave)
- Annual bonus and long-term incentive opportunities based on performance
- 401k with up to a 5% match
- Commuter benefits
- Pet insurance
- 14 paid company holidays
- Paid sick time
