Growth Product Manager, Listing Campaign

Skills

About the Role

You will drive growth across OKX's trading and asset business, owning growth-focused product features, marketing campaigns, incentives, attribution, analytics, user segmentation, conversion funnels, anomaly response, and retrospective reporting.

Requirements

• 3+ years in product management, growth, or campaign operations, ideally with trading or fintech products.
• Strong data analysis skills and ability to turn independent conclusions into decisions.
• Solid understanding of spot, derivatives, TradFi, and their users.
• Ability to drive cross-functional execution and manage multiple moving parts.
• Fast, decisive communication under ambiguity, with ability to turn complex data into leadership-ready recommendations.

Responsibilities

• Drive end-to-end delivery of growth product features, including requirement grooming, UI/UX reviews, development and QA tracking, and launch acceptance.
• Set up, configure, and manage token-listing, new-token staking, and related marketing campaigns.
• Grow trading volume and assets across spot, perpetuals, and TradFi through campaigns and incentives.
• Design and iterate growth mechanics, validate hypotheses with data, and tailor levers to asset-category users.
• Build and maintain channel attribution and analyze volume by channel, campaign, and incentive.
• Run ROI, volume breakdown, and user segmentation analyses to identify high-leverage opportunities.
• Monitor engagement and conversion funnels, respond to anomalies and risk-control alerts, and produce retrospective reports.

Benefits

• Competitive total compensation package
• L&D programs and education subsidy
• Various team building programs and company events
• Wellness and meal allowances
• Comprehensive healthcare schemes for employees and dependants