Brand Manager / Marketing Director
Skills
About the Role
You will lead marketing efforts and develop the brand vision, value proposition, and marketing strategies. You will plan and coordinate marketing activities, build awareness for the company and its invested portfolios, develop pricing strategy with sales, identify business opportunities, and execute communications and media actions across online and social channels.
Requirements
- Bachelor’s degree in business, marketing, communications, or a related field
- At least 3 years of proven experience in marketing campaigns or running a marketing team
- Budget management and time management skills
- Ability to multitask
- Copywriting skills
- Interpersonal, written, and oral communication skills
- Experience with social media marketing and content marketing
- Competency in Microsoft Word, Excel, and Outlook
- Fluency in English and Korean
Responsibilities
- Provide guidance on brand vision and value proposition for short- and long-term objectives
- Evaluate and develop marketing strategies
- Plan and coordinate marketing efforts
- Build awareness and positioning for the company brand and invested portfolios
- Develop pricing strategy with sales to maximize profits and market share
- Develop new business opportunities
- Provide brand guidelines
- Plan and execute communications and media actions across all channels, including online and social media
Benefits
- Performance-based bonus
