Staff Software Engineer, Convert

Skills

About the Role

You'll help lead the technical future of Convert, Webflow's suite of products that give marketing and growth teams the tools to experiment, personalize, and drive real revenue from their web presence. This is a cross-team technical leadership role where you'll work across a large, complex, revenue-generating system, partnering directly with senior leaders across Engineering, Product, and Design to turn vision into shippable plans. You'll report to the Director of Engineering, Convert.

Requirements

• BA/BS degree or equivalent experience
• 8+ years of software engineering experience, including hands-on expertise building and operating backend systems and distributed systems at scale
• Strong technical foundation in one or more programming languages such as Python, Java, or Go, with solid fluency in modern frameworks, distributed systems patterns, and system design
• Designed, built, and operated high-throughput, data-intensive distributed systems in production with a strong understanding of scalability, fault tolerance, consistency tradeoffs, observability, and performance optimization
• Demonstrated technical leadership on complex initiatives, influencing architecture and execution within and beyond the immediate team
• Ability to partner effectively with product, design, data science, and ML stakeholders to translate business needs and customer outcomes into scalable technical solutions
• Strong judgment, clear communication with technical audiences, and pragmatic tradeoffs in fast-moving environments
• Proactive embrace of AI, actively building and applying fluency in emerging technologies

Responsibilities

• Set the long-term technical vision and architecture for backend systems powering experimentation, personalization, analytics, and conversion optimization across Webflow
• Architect and evolve high-throughput distributed systems and APIs that ingest, process, and serve large volumes of visitor and event data with low latency, high availability, and strong consistency guarantees where it matters
• Lead foundational platform investments and the data infrastructure that supports them, unlocking new product capabilities for years to come
• Partner closely with data scientists, ML engineers, and product engineers to productionize statistical and AI/ML capabilities into reliable, real-time backend infrastructure
• Lead complex, multi-team, multi-quarter technical initiatives end-to-end from problem framing and technical strategy through implementation, launch, and long-term operational ownership
• Influence the engineering roadmap and technical strategy across the Convert pillar and partner pillars, identifying the highest-leverage investments and aligning teams behind them
• Raise the engineering bar across the org through architecture review, technical standards, observability and operational excellence practices
• Mentor and grow staff and senior engineers, multiplying impact through the people you develop and the technical culture you help shape
• Stay current with industry trends in distributed systems, experimentation platforms, real-time data, and AI/ML infrastructure
• Translate product vision into concrete technical problems and execution plans

Benefits

• Equity (RSUs)
• Comprehensive medical, dental, and vision plans for full-time employees and their dependents, with most premiums covered
• 12 weeks of paid parental leave for all parents and 6+ weeks of additional paid leave for birthing parents
• Inclusive care for family planning, menopause, and midlife transitions
• Flexible vacation, paid holidays, and a sabbatical program
• Access to mental health resources, therapy and coaching
• 401(k) with 100% employer match (up to $6,000/year) in the U.S., and support for retirement savings globally
• Monthly stipends for work and wellness expenses
• Annual WIN bonus program