Social and Content Lead
Liam Horne is an English-born, Canadian-raised software entrepreneur and engineer who has spent his career building Ethereum scaling technology, from state channels to Optimism and Base, and is now building Tempo, a payments-focused L1 blockchain.
About Liam Horne
Liam Horne studied Computer Science at the University of Waterloo before dropping out to start a startup. He spent most of his twenties working on Ethereum technology, beginning with scaling payments via state channels (building projects like Web3Torrent), then pivoting to build Optimism, one of the defining projects of the Layer 2 rollup ecosystem, and co-launching Base with Coinbase on the OP Stack. Around 2023 he shifted focus to stablecoins, writing and working on projects such as World Chain, Stable, and Build Canada: Crypto after observing that Tether on Tron dominated real-world stablecoin usage despite Ethereum scaling efforts. This work led him to Tempo, a payments-first infrastructure L1 blockchain project he is currently building and hiring for. He is also an active startup investor, having invested in companies including Othership, QA Wolf, Daimo, Erebor, Stable, Farcaster, Ambrook, Mercantile, Software Applications Incorporated, Conduit, Splits, Axiom, OpenSea, Agora, and Flex.
Skills
About the Role
You will own the end-to-end execution of Tempo's social media strategy, building brand awareness and deep community engagement across X, LinkedIn, YouTube, and beyond. You will develop the voice of Tempo, driving growth through creative content and community management. You'll translate complex technical concepts into engaging social content, navigate fast-moving community conversations, and use analytics to constantly refine your approach as you build meaningful connections with developers and enterprise leaders alike.
Requirements
- 5+ years of experience in social media management, brand marketing, or content strategy, within the consumer tech, enterprise, or developer ecosystem
- Proven track record of growing social media channels and driving measurable audience engagement
- Expertise in social media analytics tools and a data-driven approach to content optimization
- Strong content creation skills, including copywriting and a sharp eye for visual/video production
- Experience in community management and real-time audience engagement
- Deep understanding of social platform algorithms and emerging digital trends
- Ability to collaborate cross-functionally with Product, GTM, and Event teams
Responsibilities
- Define and execute the social media roadmap across X, LinkedIn, YouTube, and other channels to build brand awareness and community engagement
- Oversee creation and distribution of high-quality content including social clips, blog posts, and event recaps
- Manage event content workflows, including pre-event teasers, live social coverage, and post-event asset distribution
- Drive community conversations and manage brand presence across digital channels to increase reach
- Track social and content metrics to refine strategy and report on engagement and growth
- Partner with PMM, Events, Comms, and GTM teams to align content delivery with go-to-market initiatives