Product Marketing Alchemist
CloudWalk is building an interplanetary payment network to democratize the financial industry. They offer products like InfinitePay for the Brazilian market, JIM for the US market with instant payments and AI, and STRATUS, a high-performance blockchain for global payment networks.
Projects
About CloudWalk
CloudWalk is a technology company focused on creating a global payment network. Their mission is to democratize the financial industry by empowering entrepreneurs with inclusive and life-changing solutions using AI and Blockchain technology. The company's operations are guided by delivering superior products, fostering deep customer engagement, and implementing disruptive economics to offer the best prices. Their key products include InfinitePay, a financial platform for businesses in Brazil; JIM, an AI-powered instant payment solution for the US market; and STRATUS, a high-performance, open-source, permissioned blockchain designed for global payment networks. Stratus is compatible with Ethereum, processes up to 1,800 transactions per second, and is aimed at financial institutions, developers, and enterprises.
Skills
About the Role
You design and execute growth and lifecycle strategies using data and automation, building and optimizing lifecycle flows with tools like Iterable to create journeys that move people. You use generative AI and automation to scale content production, personalization, and data analysis, building prompts pipelines and lightweight agents. You translate complex features into simple emotionally resonant messages and develop the launch playbook for new capabilities while monitoring market trends and user behavior. You work autonomously from concept to live, building processes and templates and collaborating with product, engineering, data, and design teams with clear communication.
Requirements
- Experience in growth or product marketing at a tech company or fintech.
- Hands on mastery of marketing automation tools and building flows not just running them.
- Fluency with generative AI in daily work.
- Familiarity with no code tools like n8n or Make.
- Knowledge of SQL.
- Experience with growth frameworks such as AARRR or PLG.
- Structured experimentation.
- Strong writing across formats and ability to ship without handholding.
- Ability to communicate clearly with cross functional teams.
Responsibilities
- Design and execute acquisition activation retention and monetization strategies using data and automation and build lifecycle flows with tools like Iterable.
- Identify funnel bottlenecks run experiments to validate hypotheses and collaborate with product and data teams to deliver timely product moments in communications.
- Use generative AI and automation to scale content production personalization and data analysis and build prompts pipelines and lightweight agents.
- Translate complex features into simple emotionally resonant messages and develop the launch playbook for new capabilities while monitoring market trends and user behavior.
- Execute autonomously from concept to live by building processes templates and playbooks and collaborating with cross functional teams with clear communication.