Head of Marketing
Gensyn is a decentralized machine learning compute protocol that aims to create a global, peer-to-peer network for training AI models. Secured by a blockchain and a custom Ethereum Rollup, it allows anyone to contribute or access computational resources, providing a cost-effective and accessible alternative to centralized cloud providers. The ultimate goal is to make machine learning compute an always-on, commodity resource, accelerating AI progress for everyone.
Projects
About Gensyn
Gensyn is developing a decentralized machine learning compute protocol, described as 'The Network for Machine Intelligence,' with the mission to make computational power for AI a globally accessible, uncensorable, and commodity-like resource. The protocol establishes a peer-to-peer network secured by a blockchain, allowing anyone to contribute idle compute power (like GPUs) and enabling developers to train AI models at a lower cost than traditional centralized cloud providers. Gensyn addresses core technical challenges such as consistent execution across heterogeneous hardware, trustless verification of computations, efficient communication for distributed workloads, and decentralized coordination of participants. The network's coordination is managed by a custom Ethereum Rollup, and the project is being rolled out through a public testnet. By creating this open and permissionless infrastructure, Gensyn aims to democratize AI development, prevent its centralization, and accelerate innovation in machine intelligence.
Skills
About the Role
You will define and execute go-to-market strategy for technical products, craft messaging and positioning, and lead product launches. You will build, mentor, and manage a cross-functional marketing team across product marketing, content, and community engagement. You will translate complex technical ideas into clear narratives, represent the product at conferences and in developer communities, manage budgets, and set and own success metrics.
Requirements
- 8+ years in marketing, developer relations, or product growth roles at high-growth technical startups
- Proven leadership experience — hiring, scaling, and mentoring cross-functional marketing teams
- Strong cross-functional collaborator who builds trusted relationships, fosters open communication, and drives alignment across teams
- Deep understanding of developer audiences and technical products
- Strong communication skills with the ability to turn complex technical ideas into clear, engaging content
- Exceptional organizational and project management skills
- Track record of launching new products and building marketing partnerships from scratch
- Data-driven mindset with hands-on experience in digital and performance marketing tools
- Preferred: Background in machine learning, distributed systems, or crypto infrastructure
- Preferred: Experience marketing or evangelizing infrastructure, open-source platforms, or APIs to developers
- Nice to have: Technical background in Rust, Python, or ML frameworks
- Nice to have: Previous success building a brand in a frontier tech space
Responsibilities
- Set the vision and strategy for the marketing function
- Build, lead, and mentor a high-performing team across product marketing, content development, and community engagement
- Drive go-to-market execution for technical products, including messaging, positioning, and launch strategies
- Partner with engineering and product to translate complex ideas into compelling narratives for technical audiences
- Represent the company externally in content, at conferences, and in developer communities
- Manage marketing budgets and resources to maximize reach, adoption, and impact
- Define success metrics and own performance across all marketing verticals
Benefits
- Equity
- Token pool allocation
- Fully remote work (hiring between West Coast PT and Central Europe CET time zones)
- Visa sponsorship for relocation to the US after hire
- 3-4 all-expenses-paid company retreats per year
- Company-provided equipment
- Paid sick leave and flexible vacation
- Company-sponsored health, vision, and dental insurance (including spouse/dependents in the United States)
